Display Advertising

Reach Your Audience with High-Impact Display Ads Across Our Digital Network

Display advertising with Novus Media ensures your brand reaches a broad and engaged audience across both local publication websites and our regional and national ad network. Whether you’re targeting a specific local community or looking for wider exposure across multiple regions, our flexible display ad options allow you to reach the right audience at the right time. Digital ads are displayed across the Novus Media website network, ensuring your campaign appears on the most relevant platforms for maximum engagement.

All digital display ads are managed through Google Ad Manager, ensuring precise campaign setup and optimisation. We use UTM tags to track each campaign’s performance, allowing for detailed insights into user engagement and conversions. With our custom Google Looker Studio dashboards, advertisers receive real-time reports tailored to their campaign’s objectives, making it easy to measure ROI and adjust strategies for optimal results.

Do you have questions about our Display Advertising? Please contact us at:

info@novusmedia.co.za
or call
+27 41 503 5111

Why choose Display Advertising?

Maximise Visibility Across Digital and Print Platforms

Premium Placement

Get top visibility on high-traffic pages across Novus Media’s website network.

Multi-Device Optimisation

Ads are displayed seamlessly across desktop, mobile, and tablet screens.

Targeted Campaigns

Use Google Ad Manager for precise audience segmentation and remarketing.

Data-Driven Insights

Access detailed performance analytics via Google Looker Studio reports.

Digital Ad Formats & Sizes

Choose from a Variety of High-Impact Digital Ad formats designed for various devices and screen sizes

Standard Display Ads

  • Leaderboard Ads (728x90px) – Ideal for top-of-page visibility.
  • Medium Rectangle Ads (300x250px) – A versatile option that fits within content​.
  • Half-Page Ads (300x600px) – Provides a strong visual presence.

High-Impact Display Ads

  • Homepage Takeover (Background Branding) – A full branding experience for maximum exposure​.
  • Desktop Interstitial Ads (700x500px) – Large pop-up ads for enhanced visibility.

Video Display Ads

  • Outstream Vertical Video (9:16 Aspect Ratio, 360x640px – 1080x1920px) – Engages audiences with autoplay video.
  • Outstream Landscape Video (16:9 Aspect Ratio, 640x360px – 1920x1080px) – Perfect for immersive brand storytelling.

Mobile Display Ads

  • Mobile Interstitial Ads (320x480px or 480x320px) – Full-screen ad placements for mobile users.
  • Mobile Takeover Ads (Various Sizes) – Sticky banners and multi-banner placements.

Enquire About Display Advertising

Get Started with a Tailored Advertising Campaign

Want to know more about how display advertising can benefit your brand? Our team is ready to assist with ad placements, targeting strategies, and campaign optimisation. Fill out the form below to get started.

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  1. Select your preferred publication(s), ad format, and placement.
  2. Provide your ad creative or collaborate with our team for custom design.
  3. Choose your campaign duration and targeting preferences.
  4. Confirm your booking and payment.
  5. Your ad will be displayed in the next available digital ad rotation.